The tailoring side of the business evolved as the Normals noted that customers shopping off-the-rack could be better served with a genuine bespoke tailoring service.

The client list expanded through word of mouth and eventually included musicians, actors and television presenters, as well as everyday professionals.

As varied as the clients are, so are the individual requests for suits. These include; zoot, rock 'n' roll, Queen's Council barjackets, tuxedos, western detailed, Elvis‘68 comeback, Dr Who, Polynesian, Robert Mitchum and James Bond inspired.

The Normals have had pleasure in tailoring for (among others) Sir Anthony Hopkins, John Lithgow, Jason Connery, Martin Clunes, Danny Houston and Hugh Laurie.

Hollywood producers and directors have also had the Strangely Normal treatment including Eric Gruendemann, Michael Laughlan and Charlie Siebert; two Oscar Winners have also accepted their awards in Strangely Normal tuxedos..

Movie and TV wardrobe jobs have been as diverse as; The World's Fastest Indian, Savage Island, Peter Cook and Dudley Moore, Lucille Ball and Desi Arnez, Sione’s Wedding and Hercules.

The label continues to grow while maintaining a personal approach to service.

Claire and Michael are still involved with every garment that leaves the building.

The average price of a suit is (NZ) $1650 plus GST (this is based on English Worsted Wool Cloth @ $180 per metre). A second pair of trousers is recommended if the suit is worn more often than once or twice a week. We make the second trouser on a smaller mark-up as a courtesy (approx $450 + GST). Lead-time is approximately 5 weeks from time of order to receipt of suit.

Allow 1 hour for an initial measure and fabric selection. A 40% deposit is required at this stage. There are usually 3 fittings within the fortnight before completion.

The suits are made to measure NOT made to order (i.e. NOT from a chart service supplied by Rembrandt or Cambridge) We make the client's own pattern and the suits are constructed in our Avondale workroom so the suit can have a unique look.

The client should consider the following:

  • The function of the garments and how versatile the colour and cut should be-bearing in mind the lifespan expected.

  • The amount of use the suit is expected to have will determine whether a second trouser is needed.

  • Single or Double Breasted Jacket and height of break, i.e. 1, 2 or 3 button front.

  • One or two vents or plain back on jacket.

  • Trousers to be pleated or flat front.


All ideas and expectations can be discussed with the client at the first appointment.

Tailoring Service